Luna: Your AI-Powered Sidekick for Smarter Cold Email Campaigns

Let’s dive into the world of Luna, your new best friend in the cold email campaign game. Think of Luna as that smart buddy who knows exactly whom to talk to, what to say, and when to say it. It’s not just any tool; Luna is like having a secret weapon in your arsenal. It seamlessly syncs up with your CRM system, learns on the go with its neural network brain, and crafts emails that make people want to hit reply instead of delete.

In 2023, Luna got a nice little boost with a $2.5M pre-seed funding round. This means we’re likely to see some cool new features rolling out soon. But let’s cut to the chase and see what Luna is all about.

How does it work?

Imagine you’ve got a list of potential leads. Luna takes a look, crafts a personalized message for each one, and even lets you tweak it to perfection. Every change you make, Luna learns, making the next suggestion even better. Once your email is ready to go, Luna sends it out at the perfect time based on the lead’s local time. Didn’t get a reply? No worries. Luna automatically suggests a follow-up email to keep the conversation going.

First impression!

The moment you log in and share your details, a chat pops up. It’s Luna, asking for your company’s website and a few more details like the size of companies you’re targeting, industries of interest, preferred countries, job titles, your current role, and how many people are involved in sales. This isn’t just busywork; Luna uses this info to make sure your pitches hit the mark.

Features and functions

Luna’s got some nifty tricks up its sleeve:

• You can always update info about your leads.
• The free plan lets you send emails one-by-one with your approval.
• It works with various email providers and even lets you connect via SMTP and IMAP.
• You can upload your contact list in xlsx or csv format.
• It integrates smoothly with CRM tools like Pipedrive, HubSpot, and Salesforce, or via API key with Zapier for others.
• Add up to 5 teammates for a collaborative effort.
• Luna offers a deep dive session to hone its writing skills for your specific needs, walking you through a step-by-step improvement of your cold outreach pitch.
• Custom signatures and blocklists are a go, ensuring emails only go to the desired recipients.
• The free version allows 25 custom emails per month, saving you around 4 hours of work.
• Luna supports all languages, but keep an eye out for translation errors.
• Like other cold outreach tools, emails keep going until you get a response.

Benefits

Luna is all about boosting your sales through AI-powered help. With access to over 275 million contacts, personalized outreach, quick and easy setup without needing a credit card, GDPR compliance, spam-avoiding email suggestions, seamless CRM integration, a high deliverability rate, and continuous improvement based on user feedback, it’s a game-changer.

Pricing

Monthly payments

• 1 000 emails/month — 360 dollars (1 FTE saved)
• 2 500 emails/month — 825 dollars (2.5 FTE saved)
• 5 000 emails/month — 1 500 dollars (5 FTE saved)
• 10 000 emails/month — 2 500 dollars (10 FTE saved)

Annual payments

• 1 000 emails/month — 300 dollars (1 FTE saved)
• 2 500 emails/month — 687.50 dollars (2.5 FTE saved)
• 5 000 emails/month — 1 250 dollars (5 FTE saved)
• 10 000 emails/month — 2 083.33 dollars (10 FTE saved)

The more you commit, the more you save, with additional perks like AI responses, lead insights, advanced models (hello, GPT-4!), and priority support.

Summary

In a nutshell, Luna is like having an AI-powered sales guru in your pocket. It’s designed to make your cold email campaigns smarter, more personal, and more effective. With a growing list of features and a user-friendly approach, it’s no wonder more and more sales teams are turning to Luna to help them reach their quotas without breaking a sweat.